The Goal
Drive traffic to your website, 
Convert your visitors into leads, Automate your Follow-Up with those leads, and File More High-Value Cases. How Hard Could It Be, Right?
The Challenge
But then you have to deal with Google Policy Violations,
Competitors Bidding Against Your Firm,
Daily Budget Management,
Daily Campaign Optimization And Monitoring
Placing Tracking Codes on Your Website So You Can Track and Measure Your Results,
Intake Staff Not Reaching Back Out to Leads And Nuturing Those Leads Into Cases Filed.
The Solution
Through Our Bankruptcy Smart Leads Program You Get Powerful, Smart and Proven Google Paid Ad Campaigns for Traffic,
Conversion Rate Optimized Landing Pages to Turn Your Visitors into Leads
and Automated SMS, Email, and Voice Mail Drop Follow-Up Campaigns that Help Your Intake Staff Follow-Up Immediately And Often To Build Your Case Load Pipeline on Autopilot.
*See account dashboard below
Why PPC Marketing?
Pay-Per-Click (PPC) lead generation is the fastest and easiest way to acquire new clients for your firm. But only if you are positioned to benefit from an influx of new leads.
Google Ads is a form of digital advertising where Google shows your ad to people searching for your services. You, the advertiser, pay Google each time your ad receives a click. The prospect who clicked on your ad is then taken to a designated website page where it is then your content’s job to convert that visitor into a lead by filling out a form with their contact information or, even better, by calling the number on your website. Google Ads is one of the most popular forms of PPC because it is effective almost instantly.* Searchers can actually call your firm directly from the Google Search Ad without ever going to your website.
Used right, Google Ads can increase your revenue month over month and year over year and we have found that secret sauce that makes for a positive return on investment for the firms we represent.
*Businesses make an average of $2 in revenue for every $1 they spend on Google Ads. (Google Economic Impact Report); 72% of Google Ads marketers plan to increase their PPC budgets (Search Engine Watch); 70% of mobile searchers call a business directly from Google Search (Expandedramblings.com); 70% of mobile searches result in action being taken within an hour. (Mediative Labs)
Do You Have:
- A Good Offer
- A Strong Value Proposition
- A Good Reputation
- A Conversion Focused Landing Page
- Ability to Close the Lead
Then You're Ready to Use Google Ads to Drive Leads to Your Bankruptcy Practice.
Almost There? We Can Help With Everything Except Closing The Leads.
As a bankruptcy and debt relief attorney, your law firm is entirely different from other law firms. It deserves more than just a generic list of law-related keywords. Your law firm solves big, complicated and people-specific problems. So, your PPC Ads must be just right to get your specific audience to contact you, easily and stress-free. You also need a bankruptcy law firm marketer that will make sure you stay ahead of the competition.
Would you like to turn things around for your firm? If you are looking for highly qualified and exclusive bankruptcy leads you’re in the right place.
High-Quality Lead Generation
Our Smart Leads Program
The Smart Leads Program was created by Bankruptcy PPC based on the elements that are absolutely required to run lead generation ads successfully with Google Ads specifically for Bankruptcy Attorneys. Our service includes every aspect necessary for Google Ads success for our clients. Additionally, the Smart Leads Program is designed for a speedy tracking setup and campaign launch.
Our certified Google Ads strategists have a proven record of delivering remarkable success to Bankruptcy Attorneys. Over the years, we have developed a cohesive PPC marketing campaign strategy that’s spot on for bankruptcy practices. Bankruptcy PPC uses pay per click advertising to get you the results you need! Want to know our secret sauce? It is the Smart Leads Program, designed by our team to run lead generation campaigns successfully with Google Ads for you. We keep in mind your real needs and design our campaigns based on those needs.
High-value Lead Generation
We have the precise keywords people in need of bankruptcy filings search for. We also know how to segment and categorize keywords into buyer cycles so that we can target the right customer at the right time for the right price.
Cost-Effective Campaigns
We are highly focused and very specific to the bankruptcy vertical, which means we make the best use of your budget, driving high-value leads while weeding out waste. We use advanced Google Ads structures and strategies to maximize conversions so you pay the lowest cost per lead.
Custom Performance Estimate
Based on your monthly budget, your desired location targeting, our experience, and Google’s traffic estimate tool, we are able to project how many leads we can drive to your business via phone call or online form submission before you spend a dime.
Real-Time Results
Although we know what works, we don’t just set and forget campaigns, nor do we believe in cookie-cutter solutions. We track in real-time, testing, changing, and adapting to make sure your ads are optimized at all times. And, most importantly, you get to monitor your campaign’s progress so you know how well they are performing.
Conversion Focused Landing Page
We update our conversion proven Smart Leads landing page template which is designed specifically for bankruptcy paid search traffic and tailored to the ads running in your account.
Online Event And Phone Call Tracking
We measure the number and quality of leads received through your Google Ads account so we can understand which keywords are resulting in leads and conversions to maximize your ROI.
Unrivaled Experience and Expertise at Your Fingertips.
Bankruptcy PPC is strategic and highly focused because we care about your goals and priorities. We market your firm as though marketing for ourselves. Unlike other general “digital marketing for attorneys” agencies, we only work with bankruptcy attorneys and we only work with one Bankruptcy Firm per market. Bankruptcy PPC is an exclusive paid media agency that requires no long-term contracts, which gives you greater control and flexibility over your marketing budget.
Our Promise
We will always do what we say
We will always provide honesty and transparency in communication and reporting;
We will never work for our client’s direct competition
We will always strive to better our best
We will always give back to our communities
We will always hold ourselves accountable for creating and maintaining a healthy work environment and team/client relationships
We will always be considerate, understanding and fair to our team and clients
We will always do the right thing even when no one is looking
What Our Clients Say About Us
Don't Worry. We Know Your Numbers
These are the results from one of our bankruptcy campaigns. The most important factor in making a positive return on your investment is knowing your numbers. Numbers like what’s the lowest and highest you can expect to bid and pay per click? What’s the lowest and highest you can expect and afford to pay for a lead via form submission or phone call? What is your average case worth? Whats your closing rate? How much volume in terms of impressions, clicks and leads can you expect to get based on this information and your particular geo-targeted location? Based on the number of leads you can expect, your closing rate and your budget, is it feasible for you to invest in Google Ads for your practice?
These are some of the things we evaluate before we take you on as a client. We do this not only to ensure we take on clients that we’re pretty certain will join the ranks of our other satisfied clients but, also to maintain our reputation and track record of proven success.
